Playrix

South County Business Park, 4th Floor, RED OAK NORTH, Carmanhall and Leopardstown, Dublin 18, D18 X5K7, Ireland
Investor type CVC / Family office
Founded -
AUM -
Location Russia

Profile

Playrix Holding Ltd., also known as Playrix Entertainment and Playrix Games, is a developer of free-to-play mobile games behind titles such as Fishdom and Gardenscapes. The company was founded by Dmitry Bukhman and Igor Bukhman in 2004 in Vologda, Russia. Playrix has been headquartered in Dublin since 2013. As of 2020, more than 2,500 people were employed by Playrix in 25 offices around the world. It’s ranked the third-largest mobile game developer in the world in terms of revenue. According to Bloomberg, Playrix was worth approximately $7.8 billion in 2020. Playrix has its internal investment team (CVC) focusing on gaming and broader technology sector.

Industry focus

Digital Edtech Fintech Gaming Mobile/Apps SaaS AI Technology Cloud Mobility AdTech Deeptech Machine Learning (ML)

Investment preferences

Investment Ticket

$0-1 m

Investment Horizon

3-5 years

Investment Stage

Seed

Growth

Round A and B

Exit Strategy

Sale to strategic investor

IPO

Expansion

Region focus

Europe

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