Cleo Capital

Q: When was Cleo Capital last fund created?

Cleo Capital last fund was created/launched in 2020-10-20.

General contacts

Investor type

PE / VC

Founded

2018

AUM

$10 M

Location

Santa Monica, California, United States

Investment Ticket

$0-1 m

Investment Stage

Pre-seed Seed

Region of investment

North America

Investor profile last updated: 16 August, 2026

Profile

Cleo Capital is a venture capital firm based in Santa Monica, California, founded in 2018 by Sarah Kunst. Kunst, a notable figure in the tech industry, has been recognized by Vanity Fair and Forbes for her contributions. The firm operates with a small team and focuses on supporting early-stage startups, particularly those with the potential to scale into multibillion-dollar businesses.

Cleo Capital primarily invests in software companies, with a focus on sectors such as fintech, consumer tech, and decentralized enterprise. The firm typically writes checks ranging from $100K to $1M and invests at the pre-seed and seed stages. Cleo Capital's investment strategy is centered around three main thesis areas: the future of income, complicated consumer, and decentralized enterprise. The firm has a diverse portfolio and has backed companies like Ellevest and FalconX.

Notable investments by Cleo Capital include Ellevest - a financial services platform, Hill House Home - a consumer goods company, FalconX - a digital asset trading platform, Planet Forward - a sustainability-focused company, and Kobold Metals - a mining technology company.

Industry

Consumer Products Consumer Services (B2C) Education Edtech Fashion/Beauty Financial Services Fintech Food and Beverage Foodtech Healthcare Services Marketing and Advertising Media and Entertainment Medical Devices Other Pharmaceuticals Real Estate Robotics MedTech Technology Life Sciences Infrastructure LegalTech HealthTech AdTech

Cleo Capital Funds

Name	Type	Industry	Stage	Region	Size	AUM	Launch date
Cleo Capital Fund I	Venture Capital (VC)	Consumer Products Consumer Services (B2C) Fintech HealthTech	Pre-seed Seed	North America	$5-10 m	$1 M	October 2020

Contacts

Name

Title

Social Networks

Sarah Kunst Managing Director

Managing Director

s•••@•••

Yifan Huang Chief of Staff

Chief of Staff

a•••@•••

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Investment-team contacts for Cleo Capital — including verified work emails and LinkedIn profiles — are available to Private Equity List subscribers.
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Contacts sourced from the firm's website and LinkedIn, re-verified on a rolling cycle. Spot a stale contact, or none at all? Report it — we re-run that firm within 48h and get back to you.

FAQs about Cleo Capital

Is Cleo Capital a venture capital or private equity firm?

Cleo Capital is a venture capital and private equity firm. It backs companies at Pre-seed and Seed, writing tickets of $0-1 m.

Where is Cleo Capital located?

Cleo Capital is located in Santa Monica, California, United States.

When was Cleo Capital founded?

Cleo Capital was founded in 2018.

What sectors and industries does Cleo Capital invest in?

Cleo Capital invests in companies and startups in Consumer Products, Consumer Services (B2C), Education, Edtech, Fashion/Beauty, Financial Services, Fintech, Food and Beverage, Foodtech, Healthcare Services, Marketing and Advertising, Media and Entertainment, Medical Devices, Other, Pharmaceuticals, Real Estate, Robotics, MedTech, Technology, Life Sciences, Infrastructure, LegalTech, HealthTech, AdTech.

What is Cleo Capital geographical focus of investments?

Cleo Capital invests in companies and startups in North America.

At what stages of companies and startups does Cleo Capital typically invest in?

Cleo Capital invests in companies and startups at Pre-seed, Seed.

What is the usual amount of Cleo Capital investment?

Cleo Capital usually invests $0-1 m on average.

What is the amount of assets of under management (AUM) for Cleo Capital?

Cleo Capital has around $10m assets under management.

When was Cleo Capital last fund created?

Cleo Capital last fund was created/launched in 2020-10-20

What are the contacts of Cleo Capital?

Cleo Capital can be reached through its website cleocap.com, its LinkedIn page and its X account. Its general enquiries address is [email protected]. Cold-mailing a general inbox rarely reaches a partner, so Private Equity List also lists the investment-team contacts for Cleo Capital — names, roles, verified work emails and LinkedIn profiles — available on a Pro plan from $129/month (see pricing). Contacts are sourced from the firm's website and LinkedIn and re-verified on a rolling cycle. Spot a stale contact, or none at all? Report it — we re-run that firm within 48h and get back to you.

Can I access Cleo Capital data via API or MCP?

Yes. Every field on this page — profile, funds, investment criteria, portfolio and investment-team contacts — is available programmatically through the Private Equity List REST API and MCP server, so AI assistants such as Claude and ChatGPT can query Cleo Capital directly instead of scraping this page. One subscription covers both the web app and machine access — see API & MCP.

When was the Cleo Capital profile last updated?

Private Equity List re-verifies investor profiles on a rolling cycle, pulling from the firm's own website and LinkedIn rather than a one-off import. This profile was last updated on 16 August, 2026. Something out of date here? Report it — we re-run that firm within 48h and get back to you.