Commerce Ventures

Investor type

PE / VC

Founded

March, 2024

AUM

$500 M

Location

San Francisco, California, United States

Investment Ticket

$1-5 m

Investment Stage

Seed Pre-seed Series A Series B

Region of investment

North America Europe
Investor profile last updated: 16 August, 2026

Profile

Commerce Ventures is a venture capital firm based in San Francisco, California, founded in 2013. The firm focuses on investing in the retail, payment, banking, and insurance technology sectors. With a team of seven professionals, Commerce Ventures is dedicated to supporting entrepreneurs who are building the infrastructure for tomorrow's industries. The firm is known for its thematic approach to investing, leveraging a network of corporate executives and market-leading corporations to add value to its portfolio companies.

Commerce Ventures invests in sectors such as RetailTech, PaymentTech, InsuranceTech, and BankingTech, with typical check sizes ranging from $100K to $5M. The firm participates in various stages of investment, including Pre-Seed, Seed, Series A, and Series B+. Commerce Ventures manages several funds, including Commerce Ventures Fund I, II, IV, and V, with a total AUM of over $345 million.

Notable portfolio companies include Marqeta - modernizing payments, Vestwell - digital retirement platform, Snapsheet - insurance claims processing, Narvar - 360° shopping solutions, and Socure - identity verification solutions.

Industry

Fashion/Beauty Fintech Security Software Telecommunications Transportation Education Edtech Financial Services Food and Beverage Foodtech Healthcare Services Marketing and Advertising Media and Entertainment Other Pharmaceuticals Real Estate Robotics Sports/SportsTech MedTech Technology Life Sciences Infrastructure HealthTech AdTech SaaS

Commerce Ventures Funds

Name Type
Questionare
Industry
Questionare
Stage
Questionare
Region
Size AUM Launch date
Commerce Ventures Fund I
Venture Capital (VC)
Financial Services
Fintech
Marketing and Advertising
Real Estate
SaaS
Security
Software
Transportation
Pre-seed
Seed
North America
$5-10 m
$20 M
February 2014
Commerce Ventures Fund II
Venture Capital (VC)
Financial Services
Fintech
Food and Beverage
Foodtech
Real Estate
SaaS
Security
Software
Telecommunications
Pre-seed
Seed
North America
$5-10 m
$25 M
June 2016
Commerce Ventures Fund IV
Venture Capital (VC)
Financial Services
Fintech
Food and Beverage
Foodtech
SaaS
Security
Software
Telecommunications
Pre-seed
Seed
North America
$5-10 m
$150 M
June 2021
Commerce Ventures Fund V
Venture Capital (VC)
Financial Services
Fintech
Food and Beverage
Foodtech
Real Estate
SaaS
Security
Software
Telecommunications
Pre-seed
Seed
North America
$5-10 m
$150 M
March 2024

Contacts

Name
Title
Email
avatar
Daniel Rosen Founder & General Partner
Founder & General Partner
d•••@•••
avatar
Matthew Nichols General Partner
General Partner
m•••@•••
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Investment-team contacts for Commerce Ventures — including verified work emails and LinkedIn profiles — are available to Private Equity List subscribers.
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FAQs about Commerce Ventures

Commerce Ventures is a venture capital and private equity firm. It backs companies at Seed, Pre-seed, Series A and Series B, writing tickets of $1-5 m.
Commerce Ventures is located in San Francisco, California, United States.
Commerce Ventures was founded in 2024.
Commerce Ventures invests in companies and startups in Fashion/Beauty, Fintech, Security, Software, Telecommunications, Transportation, Education, Edtech, Financial Services, Food and Beverage, Foodtech, Healthcare Services, Marketing and Advertising, Media and Entertainment, Other, Pharmaceuticals, Real Estate, Robotics, Sports/SportsTech, MedTech, Technology, Life Sciences, Infrastructure, HealthTech, AdTech, SaaS.
Commerce Ventures invests in companies and startups in North America, Europe.
Commerce Ventures invests in companies and startups at Seed, Pre-seed, Series A, Series B.
Commerce Ventures usually invests $1-5 m on average.
Commerce Ventures has around $500m assets under management.
Commerce Ventures last fund was created/launched in 2024-03-04
Commerce Ventures can be reached through its website commerce.vc, its LinkedIn page and its X account. Its general enquiries address is [email protected]. Cold-mailing a general inbox rarely reaches a partner, so Private Equity List also lists the investment-team contacts for Commerce Ventures — names, roles, verified work emails and LinkedIn profiles — available on a Pro plan from $129/month (see pricing). Contacts are sourced from the firm's website and LinkedIn and re-verified on a rolling cycle. Spot a stale contact, or none at all? Report it — we re-run that firm within 48h and get back to you.
Yes. Every field on this page — profile, funds, investment criteria, portfolio and investment-team contacts — is available programmatically through the Private Equity List REST API and MCP server, so AI assistants such as Claude and ChatGPT can query Commerce Ventures directly instead of scraping this page. One subscription covers both the web app and machine access — see API & MCP.
Private Equity List re-verifies investor profiles on a rolling cycle, pulling from the firm's own website and LinkedIn rather than a one-off import. This profile was last updated on 16 August, 2026. Something out of date here? Report it — we re-run that firm within 48h and get back to you.