Estalea

General contacts
Investor type

PE / VC

Founded

2004

AUM

$11 000 M

Location

Santa Barbara, California, United States

Investment Ticket

$10-50 m

Investment Stage

Series B Pre-seed Seed Series A Late Stage (Series C+)

Region of investment

North America
Investor profile last updated: 16 August, 2026

Profile

Estalea is an incubator and accelerator based in Santa Barbara, California, founded in 2004. The firm is led by seasoned partners including Per Pettersen, Roger Kjensrud, and Marc Diana, who bring decades of operational success. Estalea is known for its holistic approach, providing not just capital but also technology, systems, marketing support, and managerial expertise to its portfolio companies.

The firm focuses on the technology sector, particularly enterprise applications, and supports early-stage companies primarily in the United States. Estalea typically invests in Series A and Series D stages, with a notable investment in Impact Tech, a unicorn in their portfolio. They collaborate with financial partners like Redpoint Ventures and Silicon Valley Bank to support long-term value creation.

Notable investments by Estalea include Impact Tech - a platform for managing affiliate marketing, LeadPoint - a business productivity software, and Savings.com - an information services company. These investments highlight Estalea's commitment to fostering innovative technological solutions.

Industry

Biotechnology Business Services (B2B) Digital Healthcare Services Internet and Web Services Mobile/Apps Pharmaceuticals Software Technology SaaS

Estalea Funds

Name Type
Questionare
Industry
Questionare
Stage
Questionare
Region 		Size AUM Launch date
Estalea Impact Radius Holdings II
Venture Capital (VC)
Business Services (B2B)
Digital
SaaS
Software
Technology
Pre-seed
Seed
North America
$5-10 m
$164 M
October 2017

Contacts

Name
Title
Email
Social Networks
avatar
Roger Kjensrud Co-founder and CTO
Co-founder and CTO
r•••@•••
LinkedIn
avatar
Per Pettersen Partner
Partner
p•••@•••
LinkedIn
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Investment-team contacts for Estalea — including verified work emails and LinkedIn profiles — are available to Private Equity List subscribers.
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FAQs about Estalea

Estalea is a venture capital and private equity firm. It backs companies at Series B, Pre-seed, Seed, Series A and Late Stage (Series C+), writing tickets of $10-50 m.
Estalea is located in Santa Barbara, California, United States.
Estalea was founded in 2004.
Estalea invests in companies and startups in Biotechnology, Business Services (B2B), Digital, Healthcare Services, Internet and Web Services, Mobile/Apps, Pharmaceuticals, Software, Technology, SaaS.
Estalea invests in companies and startups in North America.
Estalea invests in companies and startups at Series B, Pre-seed, Seed, Series A, Late Stage (Series C+).
Estalea usually invests $10-50 m on average.
Estalea has around $11 000m assets under management.
Estalea last fund was created/launched in 2017-10-19
Estalea can be reached through its website estalea.com and its LinkedIn page. Cold-mailing a general inbox rarely reaches a partner, so Private Equity List also lists the investment-team contacts for Estalea — names, roles, verified work emails and LinkedIn profiles — available on a Pro plan from $129/month (see pricing). Contacts are sourced from the firm's website and LinkedIn and re-verified on a rolling cycle. Spot a stale contact, or none at all? Report it — we re-run that firm within 48h and get back to you.
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Private Equity List re-verifies investor profiles on a rolling cycle, pulling from the firm's own website and LinkedIn rather than a one-off import. This profile was last updated on 16 August, 2026. Something out of date here? Report it — we re-run that firm within 48h and get back to you.