Ethos Private Equity Pty Ltd

Investor type

PE

Founded

1984

AUM

$8 000 M

Location

Sandton, Gauteng, South Africa

Investment Ticket

$10-50 m

Investment Stage

Series B Late Stage (Series C+)

Region of investment

Africa
Investor profile last updated: 25 August, 2026

Profile

Ethos Private Equity is a prominent South African alternative investment firm that specializes in private equity and credit strategies. Established in 1984, Ethos has a strong track record with over 150 investments, primarily targeting small- to mid-sized companies in South Africa and sub-Saharan Africa. The firm actively manages private equity funds and credit investment strategies, leveraging its market knowledge and operational expertise to enhance value and deliver returns for its investors.

In April 2023, Ethos was acquired by The Rohatyn Group (TRG), a global asset management firm. This acquisition expanded Ethos's platform and investor base, aligning it with TRG’s expertise in emerging markets. Ethos also previously operated Ethos Capital, an investment vehicle listed on the Johannesburg Stock Exchange, which provided long-term capital appreciation through a diversified portfolio of unlisted investments.

Ethos focuses on sustainable investing and active management, catering to institutional investors looking for opportunities in African markets. The firm continues to build on its legacy of pioneering private equity in South Africa while exploring growth opportunities across the region.

Industry

Financial Services Fintech Media and Entertainment Telecommunications Marketing and Advertising AI AdTech Fashion/Beauty SaaS Software

Ethos Private Equity Pty Ltd Funds

Name Type
Questionare
Industry
Questionare
Stage
Questionare
Region
Size AUM Launch date
Ethos Mid-Market Fund I
Private Equity (PE)
Fashion/Beauty
Financial Services
Fintech
SaaS
Software
Series B
Late Stage (Series C+)
Africa
$5-10 m
$145 M
December 2016

Contacts

Name
Title
Email
avatar
Stuart Mackenzie CEO
CEO
s•••@•••
avatar
Edward Pitsi Managing Partner
Managing Partner
e•••@•••
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Investment-team contacts for Ethos Private Equity Pty Ltd — including verified work emails and LinkedIn profiles — are available to Private Equity List subscribers.
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FAQs about Ethos Private Equity Pty Ltd

Ethos Private Equity Pty Ltd is a private equity firm. It backs companies at Series B and Late Stage (Series C+), writing tickets of $10-50 m.
Ethos Private Equity Pty Ltd is located in Sandton, Gauteng, South Africa.
Ethos Private Equity Pty Ltd was founded in 1984.
Ethos Private Equity Pty Ltd invests in companies and startups in Financial Services, Fintech, Media and Entertainment, Telecommunications, Marketing and Advertising, AI, AdTech, Fashion/Beauty, SaaS, Software.
Ethos Private Equity Pty Ltd invests in companies and startups in Africa.
Ethos Private Equity Pty Ltd invests in companies and startups at Series B, Late Stage (Series C+).
Ethos Private Equity Pty Ltd usually invests $10-50 m on average.
Ethos Private Equity Pty Ltd has around $8 000m assets under management.
Ethos Private Equity Pty Ltd last fund was created/launched in 2016-12-07
Ethos Private Equity Pty Ltd can be reached through its website ethos.co.za, its LinkedIn page and its X account. Its general enquiries address is [email protected]. Cold-mailing a general inbox rarely reaches a partner, so Private Equity List also lists the investment-team contacts for Ethos Private Equity Pty Ltd — names, roles, verified work emails and LinkedIn profiles — available on a Pro plan from $129/month (see pricing). Contacts are sourced from the firm's website and LinkedIn and re-verified on a rolling cycle. Spot a stale contact, or none at all? Report it — we re-run that firm within 48h and get back to you.
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Private Equity List re-verifies investor profiles on a rolling cycle, pulling from the firm's own website and LinkedIn rather than a one-off import. This profile was last updated on 25 August, 2026. Something out of date here? Report it — we re-run that firm within 48h and get back to you.