irrvrntVC

Investor type

VC

Founded

2019

AUM

$9 M

Location

New York, New York, United States

Investment Ticket

$0-1 m

Investment Stage

Pre-seed Seed

Region of investment

North America
Investor profile last updated: 16 August, 2026

Profile

irrvrntVC is a venture capital firm focused on investing in early-stage companies, particularly those in AdTech, E-commerce enablement, NextGen Commerce, Vertical SaaS, Fintech, and Marketplaces. The firm operates out of its headquarters in New York and is led by Andrew Gluck, who previously co-founded and led a digital marketing agency. The team consists of former founders and operators, bringing hands-on experience and a practical approach to their portfolio companies. They are known for working closely with their investees, offering mentorship, resources, and strategic advice throughout the business lifecycle.

irrvrntVC primarily invests in the earliest stages of company development, writing checks in the range of $300,000 to $500,000 for pre-seed and seed rounds. They target sectors like AdTech, E-commerce enablement, NextGen Commerce, Vertical SaaS, Fintech, and Marketplaces. The firm is open to partnering with startups from various geographies but has a keen interest in North American enterprises. irrvrntVC's goal is to build long-term partnerships with innovators and support them through various growth stages, leveraging their network and expertise.

Notable portfolio companies include Vint, the first fully transparent wine investment platform; RevenueRoll, which provides cash for marketing campaigns; and Pack Digital, a modern storefront for headless commerce. Other investments include Smarty, Split, Roomie, and Mayple, each marked by their potential for innovation in their respective niches.

Industry

AdTech SaaS Marketing and Advertising Fintech Business Services (B2B) Consumer Services (B2C) E-commerce/Marketplace AI Software

irrvrntVC Funds

Name Type
Questionare
Industry
Questionare
Stage
Questionare
Region
Size AUM Launch date
IrrvrntVC Fund I
Venture Capital (VC)
E-commerce/Marketplace
Fintech
SaaS
Software
AdTech
Pre-seed
Seed
North America
Europe
$5-10 m
$9 M
December 2019

Contacts

Name
Title
Email
avatar
Andrew Gluck GP
GP
a•••@•••
avatar
Anish Shah CEO, Purveyor of Growth & Talent
CEO, Purveyor of Growth & Talent
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Investment-team contacts for irrvrntVC — including verified work emails and LinkedIn profiles — are available to Private Equity List subscribers.
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FAQs about irrvrntVC

irrvrntVC is a venture capital firm. It backs companies at Pre-seed and Seed, writing tickets of $0-1 m.
irrvrntVC is located in New York, New York, United States.
irrvrntVC was founded in 2019.
irrvrntVC invests in companies and startups in AdTech, SaaS, Marketing and Advertising, Fintech, Business Services (B2B), Consumer Services (B2C), E-commerce/Marketplace, AI, Software.
irrvrntVC invests in companies and startups in North America.
irrvrntVC invests in companies and startups at Pre-seed, Seed.
irrvrntVC usually invests $0-1 m on average.
irrvrntVC has around $9m assets under management.
irrvrntVC last fund was created/launched in 2019-12-15
irrvrntVC can be reached through its website irrvrnt.com, its LinkedIn page and its X account. Cold-mailing a general inbox rarely reaches a partner, so Private Equity List also lists the investment-team contacts for irrvrntVC — names, roles, verified work emails and LinkedIn profiles — available on a Pro plan from $129/month (see pricing). Contacts are sourced from the firm's website and LinkedIn and re-verified on a rolling cycle. Spot a stale contact, or none at all? Report it — we re-run that firm within 48h and get back to you.
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Private Equity List re-verifies investor profiles on a rolling cycle, pulling from the firm's own website and LinkedIn rather than a one-off import. This profile was last updated on 16 August, 2026. Something out of date here? Report it — we re-run that firm within 48h and get back to you.