Merida Capital Partners

General contacts

Investor type

PE / VC

Founded

2016

AUM

$200 M

Location

New York, New York, United States

Investment Ticket

$10-50 m

Investment Stage

Series A Seed Series B Late Stage (Series C+)

Region of investment

North America

Investor profile last updated: 16 August, 2026

Profile

Merida Capital Partners is a private equity firm based in New York City, USA, specializing in the cannabis industry. Founded in 2016 by Mitch Baruchowitz and Kevin Gibbs, the firm employs 17 professionals who collectively bring over 50 years of relevant experience. Merida distinguishes itself by emphasizing investments in companies with strong management teams and proven operating models, aiming to accelerate their growth in the rapidly developing cannabis sector.

The firm focuses on investing in cultivation technologies, cannabis-based products and services for medical and adult-use markets, and related pharmaceutical and recreational consumer products. They target companies that have transitioned from start-ups to revenue-generating businesses, managing $200 million in assets across five funds and co-investments. Merida is known for its strategic approach to enhancing the growth of its portfolio companies by anticipating industry trends.

Among its portfolio, Merida has investments in over 50 companies, focusing on essential products or services within the cannabis value chain. Notable companies include [List of Portfolio Companies (from site)], reflecting their commitment to identifying opportunities with significant long-term value as the cannabis industry normalizes worldwide.

Industry

Agriculture Consumer Products Education Food and Beverage Healthcare Services Marketing and Advertising Pharmaceuticals Cannabis Consumer Services (B2C) Retail SaaS Software Technology Infrastructure HealthTech Foodtech Media and Entertainment

Merida Capital Partners Funds

Name	Type	Industry	Stage	Region	Size	AUM	Launch date
1) Merida Capital Partners I LP	Private Equity (PE)	Consumer Products Consumer Services (B2C) Healthcare Services Retail SaaS Software Technology Infrastructure HealthTech	Series B	North America	$5-10 m	$40 M	October 2016
Merida Capital Partners II LP	Private Equity (PE)	Food and Beverage Foodtech Healthcare Services Marketing and Advertising Media and Entertainment Infrastructure HealthTech	Series B Late Stage (Series C+)	North America	$5-10 m	$200 M	March 2019
Merida Capital Partners IV LP	Private Equity (PE)	Food and Beverage Foodtech Healthcare Services Marketing and Advertising Media and Entertainment HealthTech	Series B	North America	$5-10 m	$60 M	October 2020

Contacts

Name

Title

Social Networks

Mina Mishrikey Partner, Head of Investments, Merida Capital Holdings. CEO, JCL Strategic. CFA

Partner, Head of Investments, Merida Capital Holdings. CEO, JCL Strategic. CFA

m•••@•••

MITCH BARUCHOWITZ Founder & Managing Partner Investment Committee Chair

Founder & Managing Partner Investment Committee Chair

m•••@•••

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Investment-team contacts for Merida Capital Partners — including verified work emails and LinkedIn profiles — are available to Private Equity List subscribers.
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FAQs about Merida Capital Partners

Is Merida Capital Partners a venture capital or private equity firm?

Merida Capital Partners is a venture capital and private equity firm. It backs companies at Series A, Seed, Series B and Late Stage (Series C+), writing tickets of $10-50 m.

Where is Merida Capital Partners located?

Merida Capital Partners is located in New York, New York, United States.

When was Merida Capital Partners founded?

Merida Capital Partners was founded in 2016.

What sectors and industries does Merida Capital Partners invest in?

Merida Capital Partners invests in companies and startups in Agriculture, Consumer Products, Education, Food and Beverage, Healthcare Services, Marketing and Advertising, Pharmaceuticals, Cannabis, Consumer Services (B2C), Retail, SaaS, Software, Technology, Infrastructure, HealthTech, Foodtech, Media and Entertainment.

What is Merida Capital Partners geographical focus of investments?

Merida Capital Partners invests in companies and startups in North America.

At what stages of companies and startups does Merida Capital Partners typically invest in?

Merida Capital Partners invests in companies and startups at Series A, Seed, Series B, Late Stage (Series C+).

What is the usual amount of Merida Capital Partners investment?

Merida Capital Partners usually invests $10-50 m on average.

What is the amount of assets of under management (AUM) for Merida Capital Partners?

Merida Capital Partners has around $200m assets under management.

When was Merida Capital Partners last fund created?

Merida Capital Partners last fund was created/launched in 2020-10-10

What are the contacts of Merida Capital Partners?

Merida Capital Partners can be reached through its website meridacap.com, its LinkedIn page and its X account. Its general enquiries address is [email protected]. Cold-mailing a general inbox rarely reaches a partner, so Private Equity List also lists the investment-team contacts for Merida Capital Partners — names, roles, verified work emails and LinkedIn profiles — available on a Pro plan from $129/month (see pricing). Contacts are sourced from the firm's website and LinkedIn and re-verified on a rolling cycle. Spot a stale contact, or none at all? Report it — we re-run that firm within 48h and get back to you.

Can I access Merida Capital Partners data via API or MCP?

Yes. Every field on this page — profile, funds, investment criteria, portfolio and investment-team contacts — is available programmatically through the Private Equity List REST API and MCP server, so AI assistants such as Claude and ChatGPT can query Merida Capital Partners directly instead of scraping this page. One subscription covers both the web app and machine access — see API & MCP.

When was the Merida Capital Partners profile last updated?

Private Equity List re-verifies investor profiles on a rolling cycle, pulling from the firm's own website and LinkedIn rather than a one-off import. This profile was last updated on 16 August, 2026. Something out of date here? Report it — we re-run that firm within 48h and get back to you.