Obvious Ventures

Investor type

VC

Founded

2014

AUM

$500 M

Location

San Francisco, California, United States

Investment Ticket

$1-5 m

Investment Stage

Pre-seed Seed Series A Series B

Region of investment

North America Europe Africa Asia

ESG Focus

Impact investor
Investor profile last updated: 21 July, 2026

Profile

Obvious Ventures is a venture capital firm based in San Francisco, founded in 2014. The firm was established with the simple belief that the most valuable companies will address humanity's biggest problems, emphasizing a value-driven and ethically oriented investment approach. Obvious Ventures is known for backing exceptional founders and building breakthrough solutions that focus on improving human health and longevity, and accelerating a more sustainable future.

The firm invests in sectors such as AI, HealthTech, ClimateTech, and SaaS, with a specific focus on digital health, food and agriculture, and clean energy. Their investment strategy typically targets early-stage companies, from pre-seed to Series B. Obvious Ventures places a strong emphasis on ethical leadership and supporting the world-positive entrepreneurs building disruptive solutions.

Notable investments include Beyond Meat, which shifts to plant-based meat, Gusto for modern payroll services, and Virta Health, which focuses on nutrition-first healthcare. They have also invested in Diamond Foundry for lab-grown diamonds and Planet for high-frequency satellite imaging. Their portfolio reflects their commitment to sectors that promote sustainability and innovation.

Industry

ClimateTech AgriTech HealthTech CleanTech AI SaaS Biotechnology Digital Edtech Fintech Food and Beverage Healthcare Services Other Construction Consumer Services (B2C) Education Industrial Energy

Contacts

Name
Title
Email
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James Joaquin Co-founder
Co-founder
j•••@•••
avatar
Vishal Vasishth Co-founder
Co-founder
v•••@•••
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Investment-team contacts for Obvious Ventures — including verified work emails and LinkedIn profiles — are available to Private Equity List subscribers.
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FAQs about Obvious Ventures

Obvious Ventures is a venture capital firm. It backs companies at Pre-seed, Seed, Series A and Series B, writing tickets of $1-5 m.
Obvious Ventures is located in San Francisco, California, United States.
Obvious Ventures was founded in 2014.
Obvious Ventures invests in companies and startups in ClimateTech, AgriTech, HealthTech, CleanTech, AI, SaaS, Biotechnology, Digital, Edtech, Fintech, Food and Beverage, Healthcare Services, Other, Construction, Consumer Services (B2C), Education, Industrial, Energy.
Obvious Ventures invests in companies and startups in North America, Europe, Africa, Asia.
Obvious Ventures invests in companies and startups at Pre-seed, Seed, Series A, Series B.
Obvious Ventures usually invests $1-5 m on average.
Obvious Ventures has around $500m assets under management.
Yes, Obvious Ventures is impact investor.
Obvious Ventures can be reached through its website obvious.com, its LinkedIn page and its X account. Its general enquiries address is [email protected]. Cold-mailing a general inbox rarely reaches a partner, so Private Equity List also lists the investment-team contacts for Obvious Ventures — names, roles, verified work emails and LinkedIn profiles — available on a Pro plan from $129/month (see pricing). Contacts are sourced from the firm's website and LinkedIn and re-verified on a rolling cycle. Spot a stale contact, or none at all? Report it — we re-run that firm within 48h and get back to you.
Yes. Every field on this page — profile, funds, investment criteria, portfolio and investment-team contacts — is available programmatically through the Private Equity List REST API and MCP server, so AI assistants such as Claude and ChatGPT can query Obvious Ventures directly instead of scraping this page. One subscription covers both the web app and machine access — see API & MCP.
Private Equity List re-verifies investor profiles on a rolling cycle, pulling from the firm's own website and LinkedIn rather than a one-off import. This profile was last updated on 21 July, 2026. Something out of date here? Report it — we re-run that firm within 48h and get back to you.