Profile
Scaleup MediaFund is a media investor based in Australia, focused on growth businesses. They specialize in providing advertising solutions across various platforms, including out-of-home, TV, radio, print, and digital. The firm is distinguished by its unique investment model that allows early-stage companies to leverage media for brand growth while minimizing cash burn on marketing.
The firm invests in consumer-facing businesses that show strong potential for scaling. Their investment strategy includes providing discounted media ranging from $1 million to $2 million, tailored to the specific needs of each portfolio company. Scaleup MediaFund collaborates with Australia's largest media owners to deliver targeted advertising solutions that drive customer adoption and brand recognition.
Notable investments include Mable - support worker marketplace, Mosh - digital health clinic for men, PointsBet - online bookmaker, and Bare Funerals - direct cremation services. These companies exemplify Scaleup MediaFund's commitment to supporting innovative businesses in achieving their marketing and growth objectives.
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