BBG Ventures invests in visionary entrepreneurs building the next generation of market-defining consumer products and services. Every company in our portfolio has at least one female founder (yep, it’s a gating factor). Why? We believe the greatest untapped opportunity for venture capital lies in backing women who are using technology to address common life-challenges and transform daily habits. Women are the dominant users of the fastest-growing mobile and social platforms, and they make or influence 85% of consumer purchases. We think it’s smart business (and plain old common sense) to invest in entrepreneurs who know the end-user best.
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