Mustard Seed

Investor type

VC

Founded

2013

AUM

-

Location

London, England, United Kingdom

Investment Ticket

$1-5 m

Investment Stage

Seed Series A

Region of investment

North America Europe Asia

ESG Focus

Impact investor
Investor profile last updated: 20 August, 2026

Profile

Mustard Seed actively looks for, invests in and supports young social business startups with the potential to generate commercial returns, alongside significant and sustainable positive outcomes in the areas of:


• environmental sustainability


• education


• family and community


• health


• economic inclusion


The support is aimed at helping to grow businesses that fill gaps currently unaddressed by government and industry, and enable young startups to turn into world-class businesses.





We call this approach ‘lock-step.’





As an early-stage investor, we take the long view. Mustard Seed’s Member Network, Venture Fund, and events at many of the world’s leading universities combine for a new and robust approach to making sure the best ventures get off the ground and soar.

Industry

Fintech Food and Beverage Healthcare Services Software Transportation Fashion/Beauty Financial Services Foodtech Media and Entertainment Real Estate Telecommunications MedTech Energy HealthTech HRTech

Contacts

Name
Title
Email
avatar
Alex Pitt Co-Founder & Director of Growth
Co-Founder & Director of Growth
a•••@•••
avatar
Henry Wigan Co-Founder & Director of Investments
Co-Founder & Director of Investments
h•••@•••
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Investment-team contacts for Mustard Seed — including verified work emails and LinkedIn profiles — are available to Private Equity List subscribers.
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FAQs about Mustard Seed

Mustard Seed is a venture capital firm. It backs companies at Seed and Series A, writing tickets of $1-5 m.
Mustard Seed is located in London, England, United Kingdom.
Mustard Seed was founded in 2013.
Mustard Seed invests in companies and startups in Fintech, Food and Beverage, Healthcare Services, Software, Transportation, Fashion/Beauty, Financial Services, Foodtech, Media and Entertainment, Real Estate, Telecommunications, MedTech, Energy, HealthTech, HRTech.
Mustard Seed invests in companies and startups in North America, Europe, Asia.
Mustard Seed invests in companies and startups at Seed, Series A.
Mustard Seed usually invests $1-5 m on average.
Yes, Mustard Seed is impact investor.
Mustard Seed can be reached through its website mustardseed.vc, its LinkedIn page and its X account. Its general enquiries address is [email protected]. Cold-mailing a general inbox rarely reaches a partner, so Private Equity List also lists the investment-team contacts for Mustard Seed — names, roles, verified work emails and LinkedIn profiles — available on a Pro plan from $129/month (see pricing). Contacts are sourced from the firm's website and LinkedIn and re-verified on a rolling cycle. Spot a stale contact, or none at all? Report it — we re-run that firm within 48h and get back to you.
Yes. Every field on this page — profile, funds, investment criteria, portfolio and investment-team contacts — is available programmatically through the Private Equity List REST API and MCP server, so AI assistants such as Claude and ChatGPT can query Mustard Seed directly instead of scraping this page. One subscription covers both the web app and machine access — see API & MCP.
Private Equity List re-verifies investor profiles on a rolling cycle, pulling from the firm's own website and LinkedIn rather than a one-off import. This profile was last updated on 20 August, 2026. Something out of date here? Report it — we re-run that firm within 48h and get back to you.